Rogers to charge $30 for unlimited iPhone data plan
From a leak on ehMac.ca (Canada's Apple user community):
Rogers and Apple today announced that the iPhone 3G will be available in Canada on July 11. iPhone 3G combines three products into one small, lightweight device: a revolutionary mobile phone, a widescreen iPod, and it puts the Internet in your pocket with the best e-mail, web browsing, search and maps applications ever on a mobile phone.
The new version of the iPhone harnesses the power of Rogers's broad and powerful 3G mobile broadband network, which offers 3G mobile phones download speeds of up to 1.4 Mbps.
Key Device Features:
Operates on Wi-Fi, EDGE, and 3G networks
New enterprise e-mail capability with support for Microsoft Exchange ActiveSync
New iPhone software development kit (SDK) to support new innovative applications
New Activation Process and Return Policy:
The iPhone 3G will be activated at point of sale when the device is purchased, in store. The Fido grace period will change from 15 days to 30 days and will require the device to be returned to place of purchase before service is cancelled. The 30-day Rogers grace period will remain unchanged with the exception of no limits being imposed for voice or data usage.
Pricing and Plans
Device Pricing:
$199 8GB and $299 16GB for new activations and qualified upgrades with existing 2 or 3-year agreements.
Data Plans and Pricing:
The iPhone 3G will be activated on existing Rogers and Fido voice rate plans, but new data plans have been created for the 3G device.
All iPhone 3G customers are required to have one of the new data plans and qualifying voice plan.
Customers intending to use the iPhone 3G for access to corporate e-mail, business applications, or access to corporate intranet are required to activate with Enterprise Data Plan for iPhone.
SUP service discounts for both voice and data plans will apply to iPhone 3G.
RAC service discounts for voice and data will apply to iPhone 3G, when on a qualifying data plan.
Ambassadors will not get a discount on device purchase for iPhone 3G.
Data Pricing will be as follows:
Consumer Data Plan (must be added to qualified voice plan):
$30 - Unlimited Data (E-mail/Web), includes Visual Voicemail when subscribed to any voicemail service.
Enterprise Data Plan (must be added to qualified voice plan):
$45 – Unlimited Data with personal and corporate e-mail, web, includes Visual Voicemail when subscribed to any voicemail service.
Upgrade Eligibility and Qualified Upgrade Pricing
Upgrade eligibility will be determined based on standard upgrade eligibility rules. Customers must be upgrade eligible to receive the qualified upgrade pricing. However, not all customers will be qualified upgrades. Rogers has not determined the price of the 3G device for non-qualified upgrades.
All customers will be required to sign a 3-year agreement. There will not be a "no commitment" price or a 2-year agreement for the iPhone 3G.
Activation Process
The new 3G device will be activated in store in Rogers, Fido and Apple stores. Customers must accept Rogers and Apple terms of service, sign a 3-year agreement, and select the data plan for the iPhone 3G before leaving the store. A short tether process to unbrick the 3G device will be performed in all Rogers and Fido stores (tether cords will be provided). Apple stores will also perform this tether process, however in the event that a customer's device is not tethered in the Apple store, their device will be inoperable until they get home and tether through iTunes. Prepaid will not be allowed on the iPhone 3G device.
Purchase Limit
The device purchase limit will be three (3) per customer for iPhone 3G in Rogers and Fido stores.
Return Policy
The return policy for Fido iPhone 3G is changing from 15 days to 30 days for both Apple and Fido stores. The 30-day Rogers grace period will remain unchanged with the exception of no limits being imposed for voice or data usage.
To cancel service within the first 30 days, the customer must return their equipment to the place of purchase (no exceptions).
If the customer cancels service after 30 days, they will be charged the ECF and DECF. The customer is not required to return the device to cancel after 30 days.
Source: EhMac.ca
My thoughts? This is the right price point at the right time. Hopefully this leak will turn out to be bang on the money.










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